PLNTS was started by three brothers as a student project. Their family owns a commercial greenhouse in the Netherlands and so, having grown up surrounded by green, they started thinking about the possibilities of growing little baby plants and making them more accessible for plant lovers.
They started up in a small greenhouse of their grandfather, and opened an online shop alongside an Instagram account, @onlinebabyplants. They quickly discovered to their surprise that many people loved the little plants as much as they do.
Growing a bigger brand
This experience gave the brothers the idea of setting up a bigger plants brand PLNTS.com. Jesse Mostert: “At our new shop you’ll find absolutely everything needed to care for your unique houseplants; rare plants, stylish pots, quality accessories and exclusive care products, alongside friendly advice and support.”
Sharing the love of green across Europe
And that’s where they are today- the little greenhouse in the backyard has grown steadily into a family business shipping beautiful plants to fans across Europe. Jesse Mostert: “The PLNTS community consists of more than 175,000 plant fans from all over Europe and is still growing, but we’ve never lost sight of that founding vision- the love for sharing green. We look forward to the future and hope that our PLNTS community, just like our plants, will continue to grow”
If you have a media request or anything else you’d like to ask us, please don’t hesitate to get in touch. We’re always super happy to hear from our community!